eCommerce Industry Shifts to SAAS
A few years back, the eCommerce industry was largely owned and controlled by leading brands such as eBay and Amazon. The vast infrastructure, money and time involved in creating such online stores made it difficult to venture into the industry. Fast forward, technological advancements and the emergence of eCommerce platforms like Software-as-a-Service (SAAS) has made things easier for potential merchants.
SAAS entails a software delivery and licensing model whereby software is licensed by a SAAS eCommerce provider to a user and can be accessed through the Internet. With SAAS platforms becoming more financed and technically proficient at hosting global infrastructures, more eCommerce businesses are shifting from self-hosted websites to SAAS. Here are some top reasons that have prompted this trend.
1.Undertaking Maintenance Tasks
With SAAS, consider your eCommerce store hosting and maintenance problems sorted. In fact, these platforms handle software bug fixes, software updates, performance speed, and uptime, among other related issues. A credible SAAS provider will regularly monitor your eCommerce store’s performance to ensure smooth operation.
For a successful eCommerce store with growth ambitions, consider using a SAAS platform that will scale along with you. When dealing with such a platform, it becomes easy for eCommerce stores to include more advanced functionality, process additional orders and handle more customers. With SAAS platforms being more flexible, extra functionality can be incorporated by adding new applications.
3.Knowledgeable and Reliable Support Staff
The beauty of utilizing a SAAS eCommerce platform is that you do not need to employ and train your internal team to manage your store’s operations. Instead, SAAS providers, such as BigCommerce, have reliable support team and certified solution partner with in-depth knowledge of their systems. What’s more, experienced technical teams possess a comprehensive insight of eCommerce that will add value to your store.
Most SAAS eCommerce platforms come with numerous basic eCommerce functionality that is integrated into the system. Hence, merchants can utilize prebuilt themes, marketing capabilities, and basic product information management among others. With such tools, novice online merchants gain the ability to create and operate their online stores.
5.PCI Compliance and Security
To be an online merchant, you must be PCI compliant in a bid to protect the payment details of your customers. For this reason, SAAS providers make sure that eCommerce stores satisfy PCI compliance requirements. In fact, they have to stay abreast of any bug fixes that may interfere with your store’s security. This advantage allows customers to entrust you with their private information.
DDoS attacks can happen anytime or be caused by scripts that take advantage of Internet weaknesses. Nevertheless, a SAAS provider will mitigate such attacks on behalf of eCommerce stores. This protection service is a benefit that most self-hosted websites cannot match.
7.Affordability and Expenses
Compared to other platforms, SAAS eCommerce systems are relatively affordable. Hence, utilizing such systems eliminates expense worries since they get rid of the need to create websites from the basic level. Even so, with a SAAS platform, you do not require working with a web designer regularly to build a comprehensive and customized store. E-Commerce stores also save on maintenance costs since SAAS providers deliver monitoring services on their behalf.
Looking at the above advantages, it’s undeniable that the eCommerce industry benefits significantly by shifting from other platforms to SAAS. By hosting your store on a SAAS platform, you will benefit from easy website creation. In fact, with such platforms, expect an impressive shopping experience that will keep your customers coming back.